In today's world, everything is becoming digital likewise even businesses are getting converted into digital form. Offline businesses are making their online presence (i.e: Website) which helps them to reach more customers. But here comes the problem, only making an online presence doesn't help them to achieve their business goals online. So here comes digital marketing , which helps in connecting the brands to the consumers through multiple platforms like Google, Twitter, Facebook, Instagram, LinkedIn, etc., In this blog, we are going to see about the entire curriculum of a free course which is provided by Google " Google Digital Unlocked " which helps to understand the fundamentals of digital marketing end to end. From this free course, we can learn about Search Engines, Search Marketing, Paid advertising to social media, Mobile marketing to analytics. This will helps the aspirants who want to make a career out of marketing & helps small entrepreneurs to ups